Whether you’re designing a new Value Proposition, Business Model, or even an entire strategy for the future, design criteria form the principles and benchmarks of the change you’re after.

How do you know you’re making the right bet with your idea? Which bets does the success of your idea hinge on? These are your riskiest assumptions.

Having a ‘war room’ where the team can get together and see progress will boost productivity and efficiency tremendously.

Essentially, the creative matrix is a tool that will help spark new ideas at the intersections of discrete categories. This tool is all about divergent thinking.

The Customer Journey is a tool to help you get insight into, track, and discuss how a customer experiences a problem you are trying to solve.

How to quickly create a compelling vision with your team to drive your business forward using the 5 Bold Steps Vision® Canvas.

The business model canvas is a great tool to help you understand a business model in a straightforward, structured way.

The Context Canvas® is the framework we use to help you understand the context.

Visualizing your idea on paper is one of the fastest, most effective ways to take your first steps to prototyping.

So, you've gathered a team of unusual suspects and diverse characters. How will you agree on your goals, expectations, and values?

When it comes time to really understand your customers, including their jobs-to-be-done, pains, and gains, as well as your offer to them, the Value Proposition Canvas is one of the best tools available to help you.

What are the really promising ideas? Use the innovation matrix and the ranking system on this page to filter out the best ideas.

What is the most amazing future you see for your company (and yourself)? Who has the boldest vision ever?

The purpose of this tool is to fill up an entire wall with the ideas generated by a team in a short amount of time.